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Articles from June 2012

How accurate are Nielsen ratings?

Article by Johnny Diaz.

Source: Sun Sentinel.

Behind the scenes at some TV stations, general managers question the system.

 

posted @ Sunday, June 10, 2012 2:57 PM by Ratkeeper

Intel reportedly ponders a new interactive TV service

Article by Lance Whitney.

Source: CNET.

The chipmaker wants to use facial-recognition technology to more accurately target ads to viewers -- but media companies don't want to risk disturbing their business models, Reuters reports.

posted @ Saturday, June 09, 2012 2:34 PM by Ratkeeper

How accurate are Nielsen ratings?

Posted by author.

Source: By Ken Levine.

No one really knows.

posted @ Sunday, June 10, 2012 2:14 PM by Ratkeeper

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